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SEO Tip: Become a Google SEO Expert in 379 words

OK, maybe not an expert, but if you are beginner here are 17 things You Should Know About Google:

1. Google ranks individual pages, not sites
2. On page factors are the things on your web page that Google uses to determine what your page is about
3. Off page factors are the things other websites say about your page that Google uses to determine what your page is about and how relevant it is to that/those topics
4. The most important on page factors are your page title, your headlines, the link texts on the page and the actual text on the page
5. The single most important on page factor is the title
6. The most important off page factors are the number of incoming links to the page, the anchor text (blue underlined part) of those links, the topics of the pages those links come from and the topical page rank of the page linking to yours
7. On page factors are most important only after off page factors get you into the top 10 for a targeted phrase.
8. Off page factors ALONE can cause any page written on any topic to score highly for a specific search phrase
9. Google Page Rank is not the order in which your “site” is listed in the search results
10. Google Page Rank varies by page–it does not describe the entire site
11. The Google tool bar’s page rank meter is not necessarily the actual page rank of the page you are viewing since actual page rank changes much more often than Google updates the tool bar
12. 95% or more of Google SEO in most markets can be accomplished without any expertise by applying some simple principles to website construction and marketing
13. Good search position on Google for any given keyword phrase is going to happen automatically if you learn to use categories, tags, post titles and content on your blog
14. Search Engine Optimization should never be at the expense of intent–whether that be to inform, sell or entertain
15. Any page–even sales pages–can get a high ranking for related search phrases regardless of the sales copy on the page
16. Optimizing for Google will most often get you solid positions for the same keyword phrases on Yahoo and MSN–the other two big players in search
17. Google, Yahoo and MSN account for virtually all the search traffic out there

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If you enjoyed this article you will also want to read:

• Affiliate Marketing: Making Your Links Seductive
• SEO Tip of the Week: Title Tag Search Engine Optimization
• How to Write Better Sales Copy

Aaron Abber is a veteran of internet business, going online full time in January, 2001 and earning over $500,000 working from home over the last 3 years. He owns several profitable blogs including FullTiltMarriage.com and FullTiltBlogging.Wordpress.com, a blog just to teach you how to use his innovative methods to produce consistent profits from your own blog.

Last 5 posts by peteej

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